Pure Marketplaces Privacy Policy

Effective Date: 1 September 2025
Last Updated: 3 September 2025

INTRODUCTION

Pure Marketplaces ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Pure Marketplaces mobile application (the "App"). This policy applies to all users of our App.

INFORMATION WE COLLECT

Information You Provide to Us
- Account Credentials: Email address and password for Takealot seller account authentication. Passwords are saved to your Keychain and not transmitted from your device.
- Profile Information: Name and seller identification information retrieved from your Takealot seller account
- Business Data: Sales data, inventory information, financial data, and other business metrics accessed through Takealot's official seller APIs

Information Automatically Collected
- Email, Seller ID and API Key

Information from Third Parties
- Takealot API Data: Business and sales information retrieved from Takealot's seller APIs, including:
* Sales transactions and order details
* Product inventory and performance data
* Financial information and fee structures
* Return and shipment data
* Account status and seller metrics

HOW WE USE YOUR INFORMATION

We use the collected information for the following purposes:

Primary Business Functions
- Authentication: Verify your identity and provide secure access to your seller account
- Data Display: Present your Takealot business data in an organized, mobile-friendly format
- Analytics: Provide business insights, sales analytics, and performance metrics
- Synchronization: Keep your app data synchronized with your Takealot seller account

App Improvement
- Performance Optimization: Monitor app performance and identify areas for improvement
- Feature Development: Understand user needs to develop new features and enhancements
- Bug Fixes: Identify and resolve technical issues and bugs
- Security Enhancement: Improve security measures and prevent unauthorized access

Communication
- Support: Provide customer support and respond to your inquiries
- Updates: Notify you of app updates, new features, and important announcements
- Security Alerts: Inform you of security-related matters affecting your account

INFORMATION SHARING AND DISCLOSURE

We Do Not Sell Your Information
We do not sell, trade, or rent your personal information to third parties for marketing purposes.

Limited Sharing Scenarios
We may share your information only in the following circumstances:

- Service Providers: With trusted third-party service providers who assist in app operation (hosting, analytics, customer support) under strict confidentiality agreements
- Legal Requirements: When required by law, court order, or government regulation
- Business Protection: To protect our rights, property, or safety, or that of our users or others
- Business Transfers: In connection with a merger, acquisition, or sale of business assets (with user notification)

Data Anonymization
Any data shared for analytics or research purposes is anonymized and cannot be traced back to individual users.

DATA SECURITY

Security Measures
We implement industry-standard security measures to protect your information:

- Encryption: All data transmission uses SSL/TLS encryption
- Local Storage: Sensitive data stored locally uses iOS Keychain with hardware-level encryption
- Biometric Security: Face ID/Touch ID authentication for enhanced access control
- API Security: Secure authentication with Takealot's official APIs
- Regular Updates: Ongoing security patches and updates

Data Breach Response
In the unlikely event of a data breach, we will:
- Immediately investigate and contain the breach
- Notify affected users within 72 hours
- Cooperate with relevant authorities as required
- Implement additional security measures to prevent future incidents

PRIVACY PROTECTION FEATURES

Customer Privacy
- Data Anonymization: Customer names and personal information are hidden from the app interface
- Limited Data Access: Only business-relevant data is accessed from Takealot APIs
- No Customer Contact: We do not access or store end customer contact information

User Control
- Data Access: You can view all data collected through the app settings
- Account Deletion: You can delete your account and associated data at any time
- Opt-Out Options: You can disable certain data collection features in app settings

DATA RETENTION

Retention Periods
- Account Data: Retained while your account is active and for 30 days after deletion
- Business Data: Cached locally for performance, refreshed regularly from Takealot APIs
- Usage Analytics: Anonymized usage data retained for up to 2 years for app improvement
- Support Data: Customer support communications retained for 1 year

Data Deletion
You can request deletion of your data by:
- Deleting your account through the app settings
- Contacting our support team at dev3@purecommerce.co.za
- Uninstalling the app (local data is automatically removed)

YOUR RIGHTS AND CHOICES

Access and Control
- Data Access: Request a copy of your personal data
- Data Correction: Update or correct inaccurate information
- Data Deletion: Request deletion of your personal data
- Data Portability: Request your data in a portable format
- Opt-Out: Disable certain data collection features

Biometric Data
- Local Storage: Face ID/Touch ID data is stored locally on your device only
- User Control: You can enable/disable biometric authentication at any time
- No Cloud Storage: Biometric data is never transmitted or stored on our servers

CHILDREN'S PRIVACY

Pure Marketplaces is intended for business use by adults. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.

INTERNATIONAL DATA TRANSFERS

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy in the app
- Sending an email notification (if you have provided an email address)
- Displaying a prominent notice in the app

Your continued use of the app after any changes indicates your acceptance of the updated Privacy Policy.

THIRD-PARTY SERVICES

Takealot Integration
This app integrates with Takealot's seller APIs to provide business data. Your use of Takealot's services is governed by Takealot's own terms of service and privacy policy.

Analytics Services
We may use third-party analytics services to help understand app usage. These services may collect information sent by your device, including device information and usage statistics.

CONTACT INFORMATION

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: dev3@purecommerce.co.za
Support: dev3@purecommerce.co.za
Website: https://www.purecommerce.co.za

COMPLIANCE

This Privacy Policy is designed to comply with:
- General Data Protection Regulation (GDPR)
- California Consumer Privacy Act (CCPA)
- South African Protection of Personal Information Act (POPIA)
- Apple App Store privacy requirements
- Other applicable privacy laws and regulations

CONSENT

By using the Pure Marketplaces app, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.

Note: This privacy policy template should be reviewed by legal counsel and customized based on your specific business needs, jurisdiction requirements, and legal advice before publication.